January 6, 2012

Nike #makeitcount 

Mo Farah is the 5,000m world champion and 5,000m and 10,000m European champ. This is how he’s going to #makeitcount this year.

January 6, 2012

Nike has launched a new campaign urging the public to ‘make it count’ and reveal their personal pledges on Twitter.

#makeitcount 2012

January 6, 2012

“Stop eating garbage.” Stumbled upon awesome stunt/ad for Healthy Choice by  and @SapientNitro great work!

January 6, 2012
jaymug:

Nike Women Advertising - Turning traditional running lane symbol of a man into a running woman

What great placement! Nike Women turning a well trafficked  (sorry, had to)  running lane symbol into a demo/behaviorally targeted ad :P

jaymug:

Nike Women Advertising - Turning traditional running lane symbol of a man into a running woman

What great placement! Nike Women turning a well trafficked  (sorry, had to)  running lane symbol into a demo/behaviorally targeted ad :P

December 31, 2011
jaymug:

Caribou Coffee: Ovens out of transit shelters

Fully branded (and heated) bus stops. I would be all for this in NYC this winter. I may even take a bus or two.

jaymug:

Caribou Coffee: Ovens out of transit shelters

Fully branded (and heated) bus stops. I would be all for this in NYC this winter. I may even take a bus or two.

December 30, 2011
jaymug:

McDonalds Metro Newspaper Advertising

jaymug:

McDonalds Metro Newspaper Advertising

December 30, 2011
arainert:

I know I’m biased but these @americanexpress & @foursquare $10 for $10 deals make me real happy. . (Taken with Instagram at Northern Spy Food Co.)

These deals make me want to sign up for an AmEx (which is obviously the point).

arainert:

I know I’m biased but these @americanexpress & @foursquare $10 for $10 deals make me real happy. . (Taken with Instagram at Northern Spy Food Co.)

These deals make me want to sign up for an AmEx (which is obviously the point).

December 29, 2011

jaymug:

New Honest Logos Series by Viktor Hertz

Previous editions here.

December 25, 2011
Fast Company: Can A Startup Store Change The Retail Business?

December 8, 2011
Great packaging but they sent a box to our office and i couldn’t drink more than a sip.

Great packaging but they sent a box to our office and i couldn’t drink more than a sip.

(Source: szymon, via tothedarkside)

December 5, 2011

Chevy True Stories | “My Dad’s Car” 

[via @jdel]

November 22, 2011

I wish I had this skill/control/magic power

(Source: micronewsia)

November 20, 2011

I really wish this video spot [and service] would replace the stupid commercials I see on TV in NYC for _____ service (can’t even remember its name, the commercial was so bad) offering to take your money and give you a boring 90’s looking website for your business that looks like a dumpster baby of powerpoint and MS Paint. 

November 19, 2011
jaymug:

McDonald’s Fries: Fry lights

jaymug:

McDonald’s Fries: Fry lights

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